Key e-commerce dates in 2024 include winter and summer sales, Blue Monday, Valentine's Day, Mother's Day, Black Friday, and Christmas. If you work in the e-commerce sector, it is essential to plan your marketing actions for 2024 now. Each year, these events represent major opportunities to seduce your audience and convert them into customers.
Here are the important dates to add to your calendar for the year 2024:
Wednesday 10 January : start of winter sales (end expected on February 6)
Monday 15 January : Blue Monday (third Monday in January each year)
Wednesday 14 February : Valentine's Day
Sunday 3 March : Grandmothers' Day
In the month of April : French Days (dates unknown)
Monday April 1st : Easter Monday
Sunday 26 May : Mother's Day
Sunday 16 June : Father's Day
Wednesday 26 June : start of summer sales (end expected on July 16)
In the month of July : Amazon Prime Day (dates unknown)
Saturday 6 July : end of the school year
Sunday 14 July : National Day
Friday 26 July : start of the Paris 2024 Olympics (end on 11 August)
In the month of September : French Days (dates unknown)
Monday September 2nd : start of the school year
In the month of October : Amazon Prime Day (dates unknown)
Sunday 6 October : Grandfathers' Day
Thursday 31 October : Happy Halloween!
Friday November 29 : Black Friday
Monday December 2nd : Cyber Monday
Wednesday December 25 : Christmas day
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